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The Magic of F&B Industry

Mar 2017 | Al Mazroui
Appetizing food, tasty beverages and cozy hospitality, this is the magic of GULFOOD, the UAE’s already worldwide famous F&B exhibition celebrating its 22nd anniversary this year.

Tastes, trends and innovations that are shaping the future of food and beverage consumption worldwide have been showcased by 5000 providers from 150 countries.

'Gastronomy is the art of using food to create happiness' said the English scholar and thinker Theodore Zeldin, but 'There's not a man, woman or child on the face of the earth who doesn't enjoy a tasty beverage' as well noticed the American writer and producer David Letterman.

Nothing more to say! Just to join the feeling. So once again our HORECA Business Unit has been host for various visitors in the double-deck stand of Shura Trading, delighting them with exceptional coffee, aromatic teas and flavored chocolate belonging to the top brands in the world.

And because a good coffee is an excellent occasion of discussing business or gaining insights and market intelligence, AMG’s Chairman Mr. Rashed Al Mazroui and COO Mr. Saeed Al Mazroui conducted informal meetings with key commercial entities, industry players, and potential buyers, investors and partners.

An estimated 90,000 buyers visited the show, the figures speak for themselves. This was a place where to develop your buying plans in line with the hottest emerging consumer trends as demonstrated by experts in international retail and food service.

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