THE-One

The One

Our Story so Far

Invented by Thomas Lundgren and born in the United Arab Emirates, THE One Total Home Experience opened its first store in 1996 in Abu Dhabi. Today, having proven that things do grow in the desert, we have 31 stores across the Middle East and North Africa in Bahrain, Iraq, Jordan, Kuwait, Lebanon, Qatar, Tunisia and the United Arab Emirates (UAE).

For a company that started off with only two employees, we have come a long way in 20 years, with a current staff complement of over 700.

Our Concept

Because we don’t believe the world needs another retailer, THE One aims to be both magical and meaningful: inspiring our customers with Affordable Luxury in Home Fashion, while engaging all our people in our Core Purpose of Changing the World Together.

THE [magical] One

We don't sell products. We sell feelings. Because we believe that it’s not what you buy that’s important, it’s what you feel after you have bought it. So we see our stores as Theatres where we put on seasonal Home Fashion Shows featuring our latest Collections. In our effort to never become a soulless corporation, each Theatre (large store) and Boutique (smaller store) is freshly ‘handmade’ every day by our Cast members, creating a magical place where you can touch, see, smell, hear and taste THE One Total Home Experience; feel THE One's soul.

PDF  View our awards

contact details

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    Phone number +971 600541007

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    Fax +971 4 3955778

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    Email address theone@theone.com

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    Operating hours Sun - Thurs: 8:00 am - 5:00pm GST

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    Main office Mall of the Emirates
    Dubai, United Arab Emirates

Visit the Website
our branches


awards & recognition


the one awards & recongitions

contact details

  • icon

    Phone number +971 600541007

  • icon

    Fax +971 4 3955778

  • icon

    Email address theone@theone.com

  • icon

    Operating hours Sun - Thurs: 8:00 am - 5:00pm GST

  • icon

    Main office Mall of the Emirates
    Dubai, United Arab Emirates

Visit the Website
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